About Me

I consider myself a practical marketer. I believe that creative concepts matter as much as the analytics. I am a critical thinker, dot-connector, and people person, and I take pride in my innate ability to focus on the details while keeping an eye on the big picture.

I earned my industry cred while writing and conducting research at two prior agencies. The first was focused entirely on primary marketing research, interviews, and focus groups. Here I had the opportunity to support global brands including Quaker Oats, Wrigley, and Altoids. The second is a growth consultancy supporting mostly mid-market business with holistic growth plans including strategy, branding, marketing, and technology services.

While employed full-time, I entertained a few freelance accounts during my nights and weekends. I soon found myself in love with the business side of the business and I wished to take control of the type of brands I put my heart into. In early 2020, I founded my independent brand and marketing consultancy, theKMK.co.

I now craft foundational brand and marketing strategies for start-up and growth-stage organizations.

- Kacey M Keegan

About You

My clients primarily operate in B2B manufacturing, technology, and professional services. Most of my accounts operate on annual contracts with monthly retainer agreements. I work directly with executives or marketing managers within client organizations, and I also offer white label contract services to agencies. Contact me to discuss your annual marketing needs or short-term support requests.